Have you been given a cash donation? You can process this two ways. Either fill out a printed donation form and attach a personal check with the donation amount, or make a donation online using your credit card equal to the cash donation you received. The donor will receive a tax receipt via email or mail, according to whatever information you give in the form.
NOT RICH? NOT AN ATHLETE? NOT A PROBLEM!
Let’s be clear. You don’t have to be rich to participate in The Ride to Conquer Cancer. And you don’t have to be an athlete. Whether you’re 25 or 75, a fitness freak or couch potato, a banker or barista, you can absolutely do this. With our support you will not only be able to raise an incredible amount of money for cancer prevention, diagnosis and treatment, but also be completely ready to cycle the most meaningful journey of your life. Cyclists are required to raise a minimum of $2,500 in donations. We know that sounds a bit intimidating. However, most of you are going to be surprised at how quickly the donations add up once you put your heart, creativity, and commitment into the effort.
The funds you raise through The Ride to Conquer Cancer will generate the support necessary to ensure that everyone in our community who needs cancer care will find the help they need at Norton Cancer Institute. Whether this is your first time fundraising, or you’re an old pro, we’ll help you reach and exceed your goals because we’re out to beat cancer together. Once you sign up for The Ride, you’ll receive a Ride Manual where you’ll learn how to ask for donations and how to keep track of your fundraising progress. You’ll also have your very own personal webpage right here on this website where you can post your photo, tell your story, and then email the link to the page to your donors so they can donate straight to you online! Once you are a Rider, we’ll give you all the tools you need and we’ll be there for you the whole way. That’s our promise.
The key is getting started if you haven't already. We are extremely pleased when participants tell us they are striving to exceed the minimum fundraising requirement. More money raised translates directly into more funds necessary to ensure that everyone in our community who needs cancer care will find the help they need at Norton Cancer Institute.
Here are some fundraising tools to get you started:
1. Set Your Goals High
2. Creating Your List of Potential Donors
3. Your Personal Page
4. Company Donation Matching Programs
5. Hometown Press Release
6. Expanding Your Giving Circle
7. Follow Up
Set Your Goals High
3. Your Personal Page
After you register, create your own Personal Page online on this website. On your Personal Page you can tell your story, post a photo, and request donations. When donors go to your page, they can read your donation request and donate right there online. Please encourage all of your donors to use the online system. It saves time and money, and your donations will be credited to your account immediately, instead of three weeks of processing time that paper donation forms require. Your Personal Page also automatically tracks your fundraising balance, so you and your donors can watch your progress. You can also view donation reports from your Personal Page or send out thank you emails.
Remind your sponsors to check with their Human Resources Department at work to see if their company has a matching gifts program. This is a great way to double your sponsor's contribution while helping their company gain visibility as a result of their charitable efforts.
Ask your company to support you. Talk to your boss or human resources director. Once you get the boss on board your co-workers will follow. Ask your company for a large corporate contribution or to match everything you raise. Will they sponsor a fundraising event? Will they publicize your Ride in the company newsletter? If there are four other Riders from work will they sponsor a corporate team?
Put up a chart of your training and fundraising progress. Put up a map of the route and auction off miles. Make a poster with a picture of you on your bike and attach pledge forms to it and post it on your door. Be creative.
Use email or inter-office memos (get permission). Ask if you can make a presentation during a staff meeting.
5. Hometown Press
Sharing your story with the media is a great way to bolster your fundraising campaign and raise awareness about the cause in your community. By participating in The Ride to Conquer Cancer, you’re making a bold statement that your community will want to know about.
Click here to learn more about the Hometown Press.
Word of mouth is a great way to increase your fundraising. Give your friends and family extra donation forms to pass out and ask them to talk to people about the event and your participation in it. You’ll reach people you never even knew before.
If you haven’t received a response from someone you’ve asked for a donation from, be sure to follow up. Make a phone call or send a quick note to make sure that they haven’t forgotten your request. A good way to keep people involved in your adventure is to send an update newsletter or email. Keep your donors and potential donors informed of your fundraising and training progress. After the event, you may want to send out a newsletter or email with some photos, and an additional thank you for your donors’ support.
There are sample thank you letters in your Participant Center.
Make sure your donations are postmarked by August 28, 2009 in order to be credited to your total fundraising amount before the event. But you can keep fundraising online until the day before The Ride, September 24, 2009! You will also be able to hand in donations at the event itself.